Venuedirectory.com APIs & GRATIS




This document provides an overview of the various features and functionality offered by Venuedirectory.com, including the Instant Book feature, which allows users to book meetings and make payments online, and the GRATIS system, which is used to manage bookings and enquiries. The document also describes the different types of users who can use the platform, such as Convention Bureaus, Booking Agents, and Central Reservations Teams, and the specific features and functionality that are available to each of these user groups.


Venuedirectory.com (TVD)

  • Bookings made on www.venuedirectory.com Instant Book functionality

  • Users can book meetings online and confirm and pay for the meeting online

  • Once the meeting is booked both the client (user) and the venue will receive a confirmation booking straight to their inbox

  • Payment for Instant Book bookings are processed by Stripe and our accounts team will then send the money to the venue after the event

  • Instant Book bookings go into TVD GRATIS and generate a TVD reference number

  • All bookings in GRATIS will show all booking details including confirmation emails and payment details


Venuedirectory.com (VDC)

  • Users (Event Bookers) can go to www.venuedirectory.com and place an enquiry for their meetings

  • Users create an account or sign in using their existing account and create a shortlist of venues and send an enquiry which then goes via Fiona to the venue

  • Fiona will then send the enquiry out to the venue(s)

  • If the enquiry is a simple enquiry, this enquiry will get sent to the venue which leaves Fiona to work on more complex enquiries 

  • All of these bookings will go into VDC GRATIS which Fiona uses to manage the bookings and send out the enquiries to the venues

  • We receive commission from VDC bookings 

  • VDC go into GRATIS and will then show up on a venues stats and can be pulled up in their reports

  • Booking agents are able to use venuedirectory.com to send enquiries and then these agents can be used by Heather as sales leads for new potential GRATIS users

  • SEO (Search Engine Optimisation) work is being done on the website so that out website will appear at the top of search engine results


GRATIS Users

  • Users that use GRATIS should be referred to as GRATIS users

  • GRATIS users can be Convention Bureaus, Booking Agents or Central Reservations Teams

  • GRATIS users can have private venues that will be made private to their GRATIS and will only be accessible and bookable by that agent however if another GRATIS user requests for that venue we would then need to make that venue listing public again. 

  • GRATIS users can use the instant book widget on their own website

  • All GRATIS users get their own My Events Portal (MEP) for their clients to use to send enquiries and book their events

  • All of the venue information on a GRATIS User’s MEP is pulled from MEC however agents can amend the information that is shown here

  • Users can search for and select venues and send an enquiry which will then go into that GRATIS user’s GRATIS

  • This automates the process for the customer and the GRATIS user

  • Clients are able to log into MEP and view their past bookings and enquiries


Convention Bureaus (CVB)

A Convention Bureau is a destination's marketing body, and its main focus or purpose is to increase the number of events, conferences and meetings held in the destination – whether a city, a region or a country. (ICCA, 2019) 


  • CVBs will use GRATIS and have specific collections for their CVB which will power their GRATIS. Their collections will have venues in from their local area.

  • Venues will need to be added/removed from these collections as instructed by the CVB

  • The CVBs will have their own A & B listings

  • Any venues added to  CVB collection that aren’t already enhanced listings will need to built up to a Skinny Full listing which means that the listing will have 6 images loaded. 

  • CVBs are then charged £50 for any skinny full listings that we create for them which Heather bills them for annually

  • Any venue information on MEC will power the CVB website so any changes to the venue’s listing on MEC will update onto the CVB website 

  • CVBS can use our Instant Book widget on their website

  • Users of their website can search and book venues using this functionality

  • This venue data is powered by MEC and sent to the venue website using our API (Application Programming Interface)

  • CVB are then able to design their own website to show all of our venue information 


Central Reservations Office (CRO)

  • Central Reservations Offices deal with enquiries on behalf of the hotels within their brand e.g. Best Western, IHG, Lime Venue Portfolio, Classic British


Venuedirectory.com API

  • All of our venue data is powered by MEC and then sent through to different users/websites via our API (Application Programming Interface) e.g. MIA, Agiito, CVBs

  • We charge an annual fee of £1850 for the use of our API

  • API users will then need to add the venue data onto their own website in their own format

  • We have the power to turn off an API feed for users


We have three different APIs;

  • Venue Data API - Used by TVD Website, CVBs & MIA etc for the use of our venue data

  • Enquiries API - Used by agents to drop bookings into their own back office system

    • Connects with the agents own back office and sends all information of enquiries to their back office system

  • Instant Book API 

    • Shows all Instant Book venues

    • Feeds into MEP

    • Agents customer can book using Instant Book

    • Instant Book can make bookings automated for GRATIS Users

    • GRATIS users can still get commission when using Instant Book

    • Also feeds into Small Meetings sites such as Best Western Small Meetings

    • Can be added as a widget to any website 


Agents can use their own booking system but can use our API for our venue data to get up to date venue information.

  • We would then map the venues for these users

  • All updates are then sent to the user of that API

  • Can use Venue Data and Instant Book API

  • Venue information will then display on that users website in the format that they have chosen

  • Our of our APIs update overnight 


Travel Management Companies

  • Travel Management Companies such as Agiito & Intel choose to use our APIs but not our GRATIS system

  • Travel Management Companies are responsible for booking all parts of a meeting such as accommodation, travel, meeting rooms etc

  • Can choose to use selected parts of GRATIS alongside their own booking systems

  • Any bookings that are made using our API have to be reported back to us with all booking information which will then show on our venue’s stats and our TVD stats