This document details how to access data analytics already available to all Venue Directory staff and how to request additional insights.
I ask that you read this document in its entirety to ensure that you understand the change in process.
Sigma
Over the coming days you will receive access to Sigma Reporting, this will appear as a tile in Okta. Training will be provided in due course.
Here, you will be able to access reports as follows:
- Destination One Pager
- Venue One Pager
- Group Performance Report
Reports.venuedirectory.com
Please utilise this area to pull GRATIS Reports, Summary reports and Venue Lists.
Endeavour Reporting
Within Endeavour you have access to review stats and graphs by the following types.
These can be filtered by Arrival Date and Enquiry Date, with additional filtering allowing you to select by GRATIS Client.
Qlik Dashboard Report
For the time being, please continue to request these via the data requests channel.
Allow a minimum of 48 hours for responses.
Ensure you detail, Date ranges, Date Parameters, Group and Destination Data as per the usual process and submit via the #vd-data-requests in slack.
There is a plan to create this dashboard in Sigma/Endeavour
Marketing Stats
For data insights into Landing Page and Social Media campaigns, please reach out to Samiksha Singh, Samiksha.Singh@cvent.com
Promoted Listing Stats
You can export a list of events directly from the Subscription.
Navigate to the Promotion Tab on the subscription, select the promotion and then download.
You can also view the availability dashboard here - Endeavour | Promotions Dashboard (venuedirectory.com)
Alternatively, each quarter the overall stats are updated here - Promoted Listing Analytics
See Emma Reeves, Emma.reeves@venuedirectory.com for further details.
Request Changes/Updates to Existing Reports/Data
Some data requests will be supplied by our team. If you are unsure, please ask. Allow a minimum of 5 working days for your requests.
Submit a ticket via Jira or through the relevant slack channel.
Examples of data our team will continue to provide.
- Updates or amendments to existing reports
- Complete Venue Lists ( by Destination, Country, Group ) Where you are unable to pull the data from the venue list reports in reports.venuedirectory.com
- Contact Lists
- Endeavour Subscription Data
Adhoc/Special Data Requests
If you are unable to find the information you need from the above sources, you can submit a ticket as per the below instructions.
For urgent queries/requests, please contact Tushar Yadav, TYadav@cvent.com or Harshit Arora, Harshit.Arora@cvent.com with the ticket reference number once the ticket has been submitted.
Submit a ticket via Cvent Help - https://cventhelp.cvent.com/plugins/servlet/desk/portal/38
Cvent Help Centre > IT@Cvent > AnalyticsHelp > Analytics Request
Subject: Venue Directory stats
Detail what is required:
Summarise what you want to achieve: e.g. Average response time for venues in Aberdeen with an Enhanced Listing or Lead Time for Venues with awarded bookings in Paris in 2024
Excel List of Venues in Leeds with 10+ Conference Capacity with 1 enquiry or more
Data Parameters: Please consider what you require and ensure that you include all the information necessary your request.
Date Parameters: Arrival Date, Confirmed Date, Created Date (enquiry date)
Date Range: What date range you want the data for. Full year, by month, by Quarter
Grouping: If required - Whether it is a Venue Group, a Parent Venue Group or an Ownership.
Values: Confirmed Values / Enquiry Values – M&E or Accommodation, All, combined or separated.
Other: Be as specific as possible. Eg: Venue Type, Listing Type, Star Rating. Response Times
How do you want the data displayed: e.g. Stats, A Chart, an Excel List etc.